Magazine Title: National Geographic




Typeface used: Bold Roman (serif) style indicating a long established publication and professional content and audience.


Colours used: Predominantly purple and orange to depict a busy city in the future which supports the main storyline of "7 Million - how your world will change," this being in the same typeface but bigger font size because of it's obvious top billing.


Cover content: In addition to the above, the front cover also contains outlines of several other topics being covered within the magazine, in upper and lower sans serif fonts to indicate they are subsidiary. The whole front cover contains less wording and photographs than more recent publications, again supporting this magazine's relative longevity.


Magazine Title:


Men's Fitness:


Typeface: Large bold sans serif font, possibly 'arial,' for the magazine name


Other wording in the same font as the magazine name but increasingly smaller, possibly to indicate decreasing importance and alternating from black to red as it goes down the page, possibly to reinforce some sort of corporate identity.